Posted in Libraryland, nela2008, tagged nela2008, online usage patterns, online usage, statistics, website traffic on October 21, 2008 | Leave a Comment »
Monday, October 20th, 3:30 to 5:00 Presenters: Laurie Welling & Carole Myles of Assumption College
What is Google Analytics?
Free tool to track usage patterns on your library website.
Analytics vs statistics
Generates metrics: unique ip addresses accessing the site, pages visited, how often and how long, peak periods of use Why did we select Google Analytics?
was designed for [...]
Posted in Libraryland, nela2008, tagged NELA 2008, online customization, privacy, privacy policy, sacred trust on October 20, 2008 | Leave a Comment »
Sunday, October 19th, 1:00 to 2:30 Presenter: Amy Benson of Radcliffe Institute for Advanced Study at Harvard <amy_benson@radcliffe.edu>
How social networking and 2.0 technologies impact privacy issues and policies.
How libraries can use patron information to customize and individualize services.
What must be kept private? There are issues of trust with regard to customization [...]
